12th February 2016Category : Featured storiesPublished by :Rahul Verma Reading Time : 5 Minute News Sourced : India
"Nothing more excellent or valuable than wine was every granted by
the gods to man."--- Plato, the famous Greek philosopher
If sailing on private yacht with your
love one is unparalleled 'moment' or dining in plush restaurant, a meeting, new
venture is 'Sovereign' moment, sipping on 'Wine' is definitely a great escape
route to feel supreme. India has grown up in propelling home grown wines at
much effective price for the brewing Indian tastes in robust wine market.
Last year, the
country’s wine production shoot to a record 17 million liters, with export
sales increasing 40 per cent year-on-year to reach US$4.4 million in the first
market has blend of home treated wine labels into its bouquet, it's an
affirmation that home grown wines are smoothly catching up in taste and
popularity with strong imported labels. Home grown brands are:-
Reserve: Offered by the Nashik-based Grover Zampa Vineyards.( 750 ml bottle
comes around Rs. 800)
Reserve: Grover Zampa Vineyards. (750 ml costs almost Rs. 1,700.)
Fratelli Wines, based in Akluj, Solapur, Maharastra (750 ml costs around Rs.
Sauvignon Reserve: by Reveilo Wines. (Costs near about Rs. 1,345 for 750 ml)
By the well-known Sula Vineyards, Nashik. (750 ml costs Rs.1,175)
Reserve Shiraz: Product of Four Seasons Vineyards, Baramati, Maharashtra. (Rs.
900 for 750 ml)
Shiraz - Sula Vineyards. (750 ml is worth approximately Rs. 850)
Wineries’ heading for tremendous growth in Nashik region in Maharashtra and Karnataka,
regarded as birth place for finest wines in India. Sula Vineyards known as India's
most admired winery originated in 1997, from the hands of Rajeev Samant in
Nashik. The Sula Vineyards has market share of more than 70% in India. Chateau d'Ori (400 acres), York Winery, Charosa
Vineyards, Soul Tree Wines and Fratelli Wines are the formidable player in the
The regular wine
use has surprising health benefits that nourish heart, liver, regulate blood sugar
and slashes diabetes risk.
number of wineries and varieties available, wine consumption and awareness in
India is still in a nascent stage. Therefore, marketing becomes important. However,
over the next five years, 100 million consumers will reach the legal drinking
age of 25 and, by 2017, Indian wine consumption is estimated to rise to 2.1
million cases of wine per year, increasing 73 percent from 1.21 million in
wine industry is boosting with confidence and still considered a promising
investment, tasting new grape varieties,
developing wine-making rules and time to time offerings to the consumer.
experience also shows that fine wines are a recession-proof investment. Indian
investors are milking this opportunity. The Soul Tree have sales in the
UK, France, Germany and USA has pulled in in £350,000 via a crowd-funding
initiative which drew investment from 218 investors from 18 countries.
Abating the passage
industry’s growth is narrowed by excise taxes, licensing, and distribution
procedures, which on the other hand increases prices on imports and limit
interstate trade. Market has global competitors, storage shortage, limited
retail channels, improper facilities, and consumers appealing other segment of
spirits are the factors to slow down the market.